Was Jim Rice too black for Coca-Cola? Is A-Rod a cyborg? Why is Cal Ripken wearing dreadlocks? And did Gary Allenson ever exist? If you’re interested in the answers to these and other questions about the awkward greatness of baseball card design in the 1970s and 1980s, then head on over to the piece I wrote for Print magazine online. Then follow the link over to Imprint (the Print blog) for the interview I did with author Josh Wilker, who wrote the terrific Cardboard Gods, a memoir told through the lens of 1970s baseball cards. Unfortunately, a stale stick of chewing gum will not be included.